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“Don't Smoke Your Life Away”
PROJECT 1200
 

The Jefferson County Tobacco Prevention & Cessation Coalition will collect 1200 pairs of gently used shoes from the public in the month of March to represent the 1200 lives lost daily to tobacco-related illnesses.

The shoes will be displayed at Central Mall in Port Arthur from Friday, April 4 through Sunday, April 6, with set-up beginning Thursday, April 3. Following the display, the shoes will be donated to various non-profit organizations in the Southeast Texas community.

Joining the "Project 1200" effort are twelve organizations, including the City of Beaumont Public Health Department; the City of Port Arthur Health Department; Medical Center of Southeast Texas Memorial Hermann Baptist Hospitals; Renaissance Hospital; IEA- Inspire, Encourage, Achieve; Southeast Texas Black Nurses Association; Region 5 Education Service Center; Julie Rogers "Gift of Life" Program; American Cancer Society; Lamar University; the Port Arthur YMCA; the Beaumont YWCA and CHRISTUS Hospitals.

Shoe Collection Sites:
KBTV-4
Parkdale Mall
6155 Eastex Freeway, #300
Beaumont

The City of Port Arthur Health Department
449 Austin Avenue
Port Arthur

Julie & Ben Rogers Cancer Institute
3555 Stagg Drive
Beaumont

Renaissance Hospital
5500 39th Street
Groves

The Medical Center of Southeast Texas
2555 Jimmy Johnson Blvd.
Port Arthur

CHRISTUS Outpatient Pavilion
755 N. 11th Street
Beaumont

The Dauphin Cancer Screening and Prevention Center
740 Hospital Drive, Suite 140
Beaumont

Region 5 Education Service Center
2295 Delaware
Beaumont

Port Arthur YMCA
6760 9th Avenue
Port Arthur


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Tobacco usage represents the single most preventable cause of death and disease, killing over 24,000 Texans each year.*

Tobacco use causes more deaths annually than alcohol, heroin, cocaine, murder, car accidents, fire and AIDS combined.*

A community-wide anti-smoking campaign targeting both adults and adolescents was launched in 2005 to encourage Southeast Texans to consider the serious health consequences of smoking, as well as the impact of secondhand smoke. With the startling knowledge that one-third of all cancer deaths are attributed to tobacco, "Don't Smoke Your Life Away" builds on the success of the "Gift of Life" 2004 initiation of the ASPIRE program in Beaumont Independent School District 9th grade health classes. Once fully launched, the year-round campaign will include billboards, banners, posters, signage, flyers, and public service announcements.

The "Gift of Life" was recently awarded a grant by the Texas Department of State Health Services. Under this project, we will implement a comprehensive, multi-faceted approach to tobacco prevention and control in Jefferson County. Using evidence-based best practices provided by both the Texas Department of State Health Services and the Centers for Disease Control, the "Gift of Life" will undertake numerous activities, including the following:

  • Train community and health agencies on tobacco use, secondhand smoke, Beaumont's smoke-free ordinance, and cessation resources; distribute tobacco and secondhand smoke literature and information kits to social service agencies, neighborhood and faith-based groups; and prepare outreach materials suitable for large-scale mail-outs;
     
  • Conduct educational outreach with youth and adults to include secondhand smoke and the benefits of smoke-free environments, with a focus on young African American men;
     
  • Advocate for passage of a smoke-free ordinance in Port Arthur, and consult with businesses affected by Beaumont's 100% smoking ban;
     
  • Strengthen and create new relationships with area health professionals to promote awareness of and access to cessation services, including the ACS Quitline and Medicaid coverage for cessation aids; offer technical assistance about available cessation services; and
     
  • Develop a year-round campaign to include letters to the editor, op-eds, and feature stories, in addition to fact sheets upon release of major or special tobacco-related reports.

Beaumont's 100% Smoke-free Ordinance

As of August 1, 2006, Beaumont joined the list of Texas cities with a smoking ban in place thanks to a four to two vote in favor of a 100 percent ban on smoking in enclosed public spaces. On April 25, City Council Members Becky Ames, Nancy Beaulieu, Bobbie Patterson, and Lulu Smith, MD, voted in favor of the ordinance, which also prohibits smoking within 25 feet of public buildings and workplaces.

Council's decision to ban smoking developed out of a resolution first proposed by the Jefferson County Medical Society and the Jefferson County Dental Society in July 2005 recommending a ban in public buildings and areas throughout the county. "Gift of Life" Board officers, directors, and staff then attended Beaumont City Council meetings, educated council members about the harm caused by secondhand smoke, and urged them to consider passage of the 100% smoke-free ordinance.


Read more about "Don't Smoke Your Life Away" in Volume 18 of "Sharing the "Gift of Life."

View "Don't Smoke Your Life Away" Photo Gallery


* Texas Department of State Health Services

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